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Feature #1
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Feature #2
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Instructions
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1) Select two factors that are important to your business and your market, such as "price and product features," or "customization and growth potential."

2) Delete the letters on the graph, which serve as logo placeholders to demonstrate what the final graph might look like.

3) Add in logos for your company and your competitors and place them on the graph according to how high or low they are on the graph for these criteria. For example, in the examples we placed, Company A would be high in Feature #1 and Feature #2, whereas Company E is low in both features.
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